eCommerce analytics and marketplace performance analysis
Product analytics and customer behavior analysis
Data Mining and Querying with SQL, Snowflake, BigQuery
BI support and insight generation that proves valuable to business stakeholders
Qualitative and Quantitative Analysis, Market Analysis via Competitor Comparative Tests
Website and mobile app analytics
Product Management, Technical training, Design Thinking, Decision Support, Research and Development
Performance Metrics, KPI's and Benchmarking
Strong problem-solving and business decision support skills
I am knowledgeable in Cloud Datawarehousing, dbt, Data Modeling Concepts, Demand and UX Analytics, Agile Methodologies, Product Concept to Launch
Chinazom is a data-driven business and digital analytics professional with strong experience across eCommerce, marketplace operations, customer experience, and business intelligence. I specialize in turning complex data into actionable insights that improve sales, customer experience, seller performance, and overall business growth.
My background combines strategic thinking with technical analytics skills, including SQL, Power BI, Adobe Analytics, Looker, Excel, and customer behavior analysis. I have experience working across digital products, website and app performance, GMV growth, conversion optimization, assortment planning, and reporting automation.
I am someone who understands both the business side and the data side — able to work with stakeholders, identify opportunities, build dashboards, analyze customer journeys, and recommend solutions that drive measurable results. I also show strong strengths in communication, cross-functional collaboration, problem-solving, and using data to influence decision-making.
As an evolving professional, I am currently working toward becoming an Analytics Engineer while leveraging AI-driven insights to support strategic business decisions.
Below are projects done in SQL, Power BI and Tableau.
(click image to view project)
Data Exploration of Covid 19 Dataset in SQL Server
Data Cleaning Project of Nashville Housing Dataset in SQL Server
This holds all my Tableau Project Dashboards
This project explores ETL and Datawarehousing frameworks
Email Address: nazom.uba@gmail.com
Address: Ontario, Canada
